An old French lady had a small shop in her village for years until one day a huge corporate supermarket set up across the road from her little shop.
They put up signs advertising their prices, including one that said:
Butter – 10 francs.
In response, the old lady added a sign to her own window:
Butter – 9 francs.
The next day, the big supermarket had a new sign:
Butter – 8 francs.
Sure enough, the day after the lady’s sign now read: